Mobile game publisher MoMinis has locked down $6 million in a Series B funding round. MoMinis growth as a publisher has skyrocketed as of late with over 35 million users, 6 million of them active monthly, and 1 million of them online daily. As well as having over 100,000 downloads a day.
MMinis led the way in mega-game idea in the Android Google Play market place with PlayScape. Providing game developers with the most simple mobile game development solutions that include free development tools and marketing and distribution. The $6 million will help these programs assist the game developers increase user retention, distribution, and discover other mobile games.
“In the current mobile gaming climate where apps come and go, MoMinis’ mega-game model is well-poised for longevity,” said Menashe Ezra, Managing Partner at Gemini Israel Ventures. “The company has exhibited long-term growth from its catalog of titles. This investment will allow the company to expand on its existing programs and provide new opportunities for both game developers and consumers.”
MoMinis plans on using the $6 million to add to their lineup of roughly 100 titles in the works and deliver them to over 18 countries worldwide, as well as enhance MoMinis previous offerings such as:
- Offering development and distribution tools for independent development through its game development studio.
- Premium partnerships like that of its funding initiative which funds the development of a game.
- Collaboration Program which transfers a developers game from other platforms to mobile.
- And its PlayScape service that augments play for developers and gamers.
“We are very excited about how our relationship with Gemini will play into our new stage of growth,” said Itzik Frid, CEO of MoMinis. “With the huge network and strong position that we have in leading markets, MoMinis can move to the next evolutionary stage and leverage our unique differentiators and model of providing both developers and gamers with the ultimate mobile offering.”
“With its unique technology for developers and massive cross-marketing activity, MoMinis has dramatically scaled in the past 10 months,” added Eran Barkat, Partner at BRM Group. “We believe this revolutionary business model, which is based on independent developers receiving end-to-end solutions, is extremely appealing and has a lot of potentaial going forward.. This round will enable the company to grow and to expand its game developer community and its cross platform offerings.”
MoMinis was founded in 2008 by Eyal Rabinovich, Zvi Rabinovich, Tzach Hadar and Aviv Revach in Tel Aviv, Israel. MoMinis provides game developers with end-to-end mobile gaming solutions from development to distribution. Encompasses a network of 35 million participating game players in its PlayScape game network. They are privately held and funded by BRM Group, Gemini Israel Ventures and Mitsui Ventures. Check out their website for more information, www.mominis.com
