Konsole Kingz announced the new worldwide launch of their summer clothing collection in the Ultrafresh boutique in the Xbox Live Avatar store. This summer collection will feature clothes from the hip-hop star Soulja Boy, also featuring different designs from Konsole Kingz.
The four new items you can buy for your Xbox Live avatar are:
- Cuban Link Chain – A Hova style 5 kilo cuban link chain.
- Basketball Shorts – A pair of basketball style shorts with high socks to go with them.
- SOD Chain – Soulja Boys iconic chain with a black shirt to go under it.
- Sagging Jeans – A pair of low past the waist jeans with a crown belt buckle.
If you are interested in purchasing any of these new items they will cost 240 Microsoft points ( Equivalent to $3 in the US ) a piece. Soulja Boy was pleased to announce these new avatar items,
I’m really involved in the video game world and excited about giving my fans a fresh new look for avatars. My fans have asked for my chain before and now I’m giving them another way to be down with SODMG.
Cj Peters, the CEO of Konsole Kingz, was also excited to reveal these new items. Peters believes that there is a huge market for urban fashion, which he would like extend by using their Ultrafresh digital clothing line. Peters wants to get Konsole Kingz to the top in both industries saying,
I would like to position Konsole Kingz as the leader in virtual goods in the video game world, and also as a company positioning themselves to be one of the most influential and innovative brands in hip-hop. We’re excited about giving our gamers a way to express themselves more authentically,
Overall, I think it is a nice change up to see others avatars in new clothing, or my own avatar in it also. While I do understand that not all gamers are into this, I think that there is a market to be had here and Konsole Kingz could potentially establish themselves at the top if they continue to release fresh outfits. Where do you stand here? Do you purchase new clothes or outfits for your Xbox Live avatar or do you not particularly care about buying more clothes for your avatar?
