
The parent company of Xbox360Achievements.org and PS3Trophies.org, Connected Media Solutions Ltd – is excited to reveal the company’s online systems have had another stellar year of viewer expansion for a sixth consecutive year running, recording 4.1 million monthly unique users in the New Year across the board – It was an increase of over 700,000 users compared to 2011.
Xbox 360 Achievements.org (X360A) had a strong surge of viewers in 2012, ever-increasing the average monthly unique visitors from 1.6 million to 2 million. It’s now considered the largest Xbox content site adding a record high of 2.5 million monthly uniques in the New Year.
PS3 Trophies.org also had a powerful growing audience rate in 2012. Its monthly average audience went from 900,000 in 2011 to 1.25 million monthly unique users in 2012, with 1.65 million monthly uniques visiting the site in the New Year. It’s become the largest Playstation content site to date.
“2012 might not have been the games industry’s best year in terms of revenue and what not,” said Editor-in-Chief and Managing Director, Dan Webb, “but despite such tough conditions we’ve managed to post some impressive growth figures once again, especially more so considering we’re coming to the end of this console cycle. Breaking the 4 million monthly uniques threshold was a fine day for the company and a win for all independent sites out there.”
Both X360 Achievements(X360A) and PS3 Trophies(PS3T) began HD video platforms for their sites. Also as seeing the sites head to the MCM Expo to take up hosting duties on the main Games Stage. It also saw them open the extremely determined and unparalleled partnership with Codemasters to design GRID 2’s achievement and trophy list.
“As much as hitting traffic milestones and goals are important, the collaboration between Codemasters was not only a personal goal of mine, but it allows us to do something historic and beneficial for the industry as well,” said Webb. “Putting on an amazing show at the MCM Expo, with 40,000 people watching the HD livestream from the comfort of their own homes, and getting over 1 million on-site video views on our new video channel are two incredible achievements too. It’s been a truly great year and I can’t thank our staff and users enough for their hard work and continued loyalty.”
“I know I say it every year, but 2013 will be our year,” said Webb. “With the GRID 2 content in full flow, the inevitable launch of the new consoles and some fancy things that we still have up our sleeves, we’re ready to take it to the next level.”
For all editorial enquiries, please contact dan.webb@x360a.org and for all advertising enquiries, please contact marketing@x360a.org.