The Wii U has moved 890,000 units since its launch, with hardware sales making $300 million in the US. The Wii only made $270 million at this stage in its launch. An important caveat to this information is that the increase in sales is due in part to the increase in hardware price. The deluxe model is about $100 more than the initial Wii price. I feel like I’ve used the word “Wii” too often at this point.
“While the Wii launch established new benchmarks in the United States, Wii U has surpassed its predecessor in perhaps the most important category: revenue generation,” said Scott Moffitt, Nintendo of America’s executive vice president of Sales & Marketing. “The demand for the Deluxe SKU, which was essentially sold out at retail this holiday, and the strong attach rate of New Super Mario Bros. U, shows that we have the value and the games to drive momentum in 2013. We look forward to offering great new experiences and bringing smiles to millions of new faces throughout the year.”
I don’t know about you, but when I’m comparing consoles, I never think the most important category is revenue generation. I don’t believe I purchased my 360 because of the solid revenue it generated for Microsoft. But hey, what do I know. I’m just a lowly consumer. I’m more interested in the titles offered for a console, and so far the Wii U appears to possess zombies and Mario, and I can’t say I care much for either one of those things. Now, if Nintendo bothered to release a Pokemon title for a console, I’d be interested.
